Reinforce awareness of Silulo Ulutho’s community presence, while simultaneously advertising the exclusive availability of courses. Dominate the local marketplace in order to increase brand awareness and stimulate new student flow – through a variety of integrated creative content. While effectively differentiating itself from its competitors.
From the campaign alone, the academy received well over 40% new students. The marketing tools and communication efforts were incredibly effective in driving sales, introducing new courses, driving traffic to social media and keeping existing clients engaged.